Institutional Partner Marketing Lead

A company is looking for a Partner Marketing Lead to join their Marketing team. Key Responsibilities Own the go-to-market strategy for institutional ecosystem launches, including RWA platforms and fintech applications Develop co-marketing playbooks and campaign briefs tailored to partner needs while adhering to regulatory requirements Collaborate cross-functionally to align on strategy and execution, while measuring the impact of each launch and refining approaches based on data Required Qualifications Experience at a Fintech, Payments, or Financial Services company Proven track record of launching new products or features in collaboration with Product, Marketing, BD, and Comms teams Strong understanding of operating within regulated markets Detail-oriented and strategic mindset, with a focus on action and iteration Experience in Crypto, either personally or professionally, is a plus

Apr 17, 2025 - 13:07

A company is looking for a Partner Marketing Lead to join their Marketing team. Key Responsibilities Own the go-to-market strategy for institutional ecosystem launches, including RWA platforms and fintech applications Develop co-marketing playbooks and campaign briefs tailored to partner needs while adhering to regulatory requirements Collaborate cross-functionally to align on strategy and execution, while measuring the impact of each launch and refining approaches based on data Required Qualifications Experience at a Fintech, Payments, or Financial Services company Proven track record of launching new products or features in collaboration with Product, Marketing, BD, and Comms teams Strong understanding of operating within regulated markets Detail-oriented and strategic mindset, with a focus on action and iteration Experience in Crypto, either personally or professionally, is a plus