Marketing Campaign Analyst
A company is looking for an Analyst - Agency/Marketing Analytics.
Key Responsibilities
Partner with Campaign Managers to analyze, measure, and optimize marketing investments across channels
Develop analytic approaches to create actionable insights and recommendations for business decisions
Design and implement testing plans to assess marketing effectiveness and analyze market trends
Required Qualifications
Bachelor's degree in an analytics-oriented discipline preferred
5+ years of experience in assessing marketing investment performance, particularly in media measurement
Experience with marketing measurement for both current and prospective customers
Understanding of attribution methods and multi-touch attribution
Familiarity with paid and organic media
A company is looking for an Analyst - Agency/Marketing Analytics.
Key Responsibilities
Partner with Campaign Managers to analyze, measure, and optimize marketing investments across channels
Develop analytic approaches to create actionable insights and recommendations for business decisions
Design and implement testing plans to assess marketing effectiveness and analyze market trends
Required Qualifications
Bachelor's degree in an analytics-oriented discipline preferred
5+ years of experience in assessing marketing investment performance, particularly in media measurement
Experience with marketing measurement for both current and prospective customers
Understanding of attribution methods and multi-touch attribution
Familiarity with paid and organic media