Senior Channel Marketing Specialist
A company is looking for a Senior Channel Marketing Specialist (Life Insurance).
Key Responsibilities
Manage digital and promotional activities related to strategy, execution, and reporting
Execute campaigns to drive growth strategies for assigned products and channels
Perform campaign analytics reporting and evaluate program effectiveness using qualitative and quantitative methods
Required Qualifications
Bachelor's degree in marketing, business, communications, or equivalent experience
Five years of experience in marketing communications, digital marketing, or project management
Experience developing and executing digital campaigns and marketing programs
Thorough understanding of traditional and digital platforms
Technical acumen to design campaigns that optimize the use of marketing platforms
A company is looking for a Senior Channel Marketing Specialist (Life Insurance).
Key Responsibilities
Manage digital and promotional activities related to strategy, execution, and reporting
Execute campaigns to drive growth strategies for assigned products and channels
Perform campaign analytics reporting and evaluate program effectiveness using qualitative and quantitative methods
Required Qualifications
Bachelor's degree in marketing, business, communications, or equivalent experience
Five years of experience in marketing communications, digital marketing, or project management
Experience developing and executing digital campaigns and marketing programs
Thorough understanding of traditional and digital platforms
Technical acumen to design campaigns that optimize the use of marketing platforms