Senior Manager, HCP Digital Marketing
A company is looking for a Senior Manager, HCP Digital Marketing (Remote/Hybrid). Key Responsibilities Lead and execute multi-channel digital campaigns to engage healthcare providers Establish a data-driven framework to track and optimize key performance indicators for digital initiatives Collaborate with cross-functional teams to develop impactful HCP media plans and strategies Required Qualifications Bachelor's Degree 8+ years of experience in digital media planning and execution Experience in the medical device or pharmaceutical industry Proven track record of leading successful digital marketing campaigns Familiarity with marketing automation tools and CRM systems
