Group Manager, Paid Outbound

A company is looking for a Group Manager, Paid Outbound. Key Responsibilities Develop and execute strategies for the Paid Outbound program across various channels Oversee budget, performance, and campaign management of paid social and programmatic campaigns Analyze campaign performance and optimize ROI through advanced analytics and attribution models Required Qualifications 9+ years of performance marketing or marketing analytics experience 4+ years of leadership experience with hands-on execution capabilities 5+ years of experience with major Programmatic and Paid Social platforms Proficiency in data analysis and experience with advanced analytics tools Martech and measurement expertise, including implementation of conversion tags and APIs

Apr 3, 2025 - 15:40

A company is looking for a Group Manager, Paid Outbound. Key Responsibilities Develop and execute strategies for the Paid Outbound program across various channels Oversee budget, performance, and campaign management of paid social and programmatic campaigns Analyze campaign performance and optimize ROI through advanced analytics and attribution models Required Qualifications 9+ years of performance marketing or marketing analytics experience 4+ years of leadership experience with hands-on execution capabilities 5+ years of experience with major Programmatic and Paid Social platforms Proficiency in data analysis and experience with advanced analytics tools Martech and measurement expertise, including implementation of conversion tags and APIs