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Senior Analyst, Marketing Science
A company is looking for a Senior Analyst for Applied Marketing Science. Key Responsibilities Develop advanced econometric models to assess marketing effectiveness and optimize spend Design and measure lift tests for paid media incrementality and budget optimization Serve as an internal consultant on paid media strategy and foster cross-functional relationships Required Qualifications 5-7 years of experience in a data-driven role focused on marketing analytics Expertise in forecasting, budget optimization, and experiment design Advanced proficiency in SQL and Excel; experience with Python/R for statistical analysis B.S. or M.S. degree in a quantitative field Strong understanding of eCommerce and performance marketing metrics
A company is looking for a Senior Analyst for Applied Marketing Science.
Key Responsibilities
Develop advanced econometric models to assess marketing effectiveness and optimize spend
Design and measure lift tests for paid media incrementality and budget optimization
Serve as an internal consultant on paid media strategy and foster cross-functional relationships
Required Qualifications
5-7 years of experience in a data-driven role focused on marketing analytics
Expertise in forecasting, budget optimization, and experiment design
Advanced proficiency in SQL and Excel; experience with Python/R for statistical analysis
B.S. or M.S. degree in a quantitative field
Strong understanding of eCommerce and performance marketing metrics