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Senior Email Marketing Specialist
A company is looking for a Sr. Email Marketing Specialist to develop, execute, and optimize email and SMS campaigns. Key Responsibilities: Develop, implement, and optimize email and SMS marketing campaigns for customer acquisition and retention Execute daily tasks including building, launching, and analyzing A/B tests to enhance customer experience Monitor email deliverability and performance metrics while collaborating with PM and engineering teams Required Qualifications: 2-3 years of email marketing experience, preferably in financial services or regulated industries Proficiency in email marketing platforms such as Iterable, Braze, or Marketo Strong technical skills in HTML/CSS and experience with SQL query authoring Advanced analytical skills to interpret complex datasets and derive actionable insights Experience in A/B testing and customer journey optimization
A company is looking for a Sr. Email Marketing Specialist to develop, execute, and optimize email and SMS campaigns.
Key Responsibilities:
Develop, implement, and optimize email and SMS marketing campaigns for customer acquisition and retention
Execute daily tasks including building, launching, and analyzing A/B tests to enhance customer experience
Monitor email deliverability and performance metrics while collaborating with PM and engineering teams
Required Qualifications:
2-3 years of email marketing experience, preferably in financial services or regulated industries
Proficiency in email marketing platforms such as Iterable, Braze, or Marketo
Strong technical skills in HTML/CSS and experience with SQL query authoring
Advanced analytical skills to interpret complex datasets and derive actionable insights
Experience in A/B testing and customer journey optimization