Vice President of CRM

A company is looking for a Vice President of Lifecycle Management & CRM. Key Responsibilities Oversee integration and management of CRM data feeds to ensure data integrity and accuracy Design and implement frameworks for reporting on CRM campaigns and conduct in-depth analysis of performance Plan and execute AB testing strategies while maintaining control groups for accurate testing results Required Qualifications 7+ years of experience in CRM management with a focus on data and analytics Proven experience leading and managing CRM campaigns from start to finish Advanced knowledge of CRM platforms and data analysis tools Strong data manipulation skills and experience with AB testing methodologies Bachelor's degree in a relevant field; Master's degree preferred

Apr 2, 2025 - 12:56

A company is looking for a Vice President of Lifecycle Management & CRM. Key Responsibilities Oversee integration and management of CRM data feeds to ensure data integrity and accuracy Design and implement frameworks for reporting on CRM campaigns and conduct in-depth analysis of performance Plan and execute AB testing strategies while maintaining control groups for accurate testing results Required Qualifications 7+ years of experience in CRM management with a focus on data and analytics Proven experience leading and managing CRM campaigns from start to finish Advanced knowledge of CRM platforms and data analysis tools Strong data manipulation skills and experience with AB testing methodologies Bachelor's degree in a relevant field; Master's degree preferred