AVP Marketing Analytics

A company is looking for an AVP, Enterprise Marketing Measurement and Insight. Key Responsibilities: Lead and execute analytics projects to provide actionable insights on campaign effectiveness Partner with teams to define KPIs and present strategic solutions to senior leadership Manage external vendor teams to enhance project efficiency and reduce manual efforts Required Qualifications: Degree in Statistics, Mathematics, Economics, Engineering, or related quantitative field with 4+ years of relevant analytics experience, or 6+ years of experience in lieu of a degree 4+ years of hands-on experience in SQL/SAS for handling complex data 2+ years of experience with BI tools such as Power BI or Tableau 2+ years in marketing analytics focused on campaign measurement and optimization Advanced knowledge of statistical methods, A/B testing, and multivariate testing

Mar 28, 2025 - 17:02

A company is looking for an AVP, Enterprise Marketing Measurement and Insight. Key Responsibilities: Lead and execute analytics projects to provide actionable insights on campaign effectiveness Partner with teams to define KPIs and present strategic solutions to senior leadership Manage external vendor teams to enhance project efficiency and reduce manual efforts Required Qualifications: Degree in Statistics, Mathematics, Economics, Engineering, or related quantitative field with 4+ years of relevant analytics experience, or 6+ years of experience in lieu of a degree 4+ years of hands-on experience in SQL/SAS for handling complex data 2+ years of experience with BI tools such as Power BI or Tableau 2+ years in marketing analytics focused on campaign measurement and optimization Advanced knowledge of statistical methods, A/B testing, and multivariate testing