Yield Manager, Advertising
A company is looking for a Yield Manager, Advertising to maximize the revenue potential of digital advertising inventory.
Key Responsibilities
Develop and oversee strategies for open auction inventory to maximize revenue while ensuring a positive user experience
Act as a liaison with demand partners for successful technical updates related to programmatic advertising
Monitor ad inventory levels and implement testing strategies to enhance ad performance and increase overall yield
Qualifications & Skills
3+ years of experience in programmatic advertising, yield management, or ad operations
Extensive knowledge of Ad Technologies such as Google Ad Manager and various SSPs/DSPs
High level of understanding of programmatic advertising and the Ad Tech industry
Experience with ad inventory management and pricing analysis
Strong analytical skills with expertise in tools like Excel and Google Sheets
A company is looking for a Yield Manager, Advertising to maximize the revenue potential of digital advertising inventory.
Key Responsibilities
Develop and oversee strategies for open auction inventory to maximize revenue while ensuring a positive user experience
Act as a liaison with demand partners for successful technical updates related to programmatic advertising
Monitor ad inventory levels and implement testing strategies to enhance ad performance and increase overall yield
Qualifications & Skills
3+ years of experience in programmatic advertising, yield management, or ad operations
Extensive knowledge of Ad Technologies such as Google Ad Manager and various SSPs/DSPs
High level of understanding of programmatic advertising and the Ad Tech industry
Experience with ad inventory management and pricing analysis
Strong analytical skills with expertise in tools like Excel and Google Sheets